Digital rounding technology should not compromise the fundamentals of rounding

digitalrounding-blog

Interesting tease article here from Ragan’s Health Care Communication News, and article begins to scratch the surface for digital rounding. Here we have an infographic from Ubicare.com showcasing the pathway from patient to the content management system and reducing the amount of time the provider has to connect with the patient for repetitive tasks. The one piece we are missing, leveraging these tools to create a connection between the patient and provider. Specifically automation leads to a quality provider/patient experience.

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Eight REAL tactics to increase video engagement on Facebook

facebook-video-tactics-2016

I was amazed that when I received an email this morning from PRNews and read the article entitled “5 Ways to Make Your Facebook Videos More Engaging,” I was disappointed the authors (@ebethsorrell & @ianwright0101did not even talk about true engagement, or real tactics to increase engagement.

PRSA has got to get away from taking the same ole topics then plugging and playing the same marketing/pr boiler plates into recommendations for the membership. So let’s talk about engagement and how to really increase engagement with video on Facebook.

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Acting before we pink, remembering September always leads to October.

sarah-rose-blog-sept2016

It is September and it is almost October…it is almost breast cancer awareness month. Right here in the Rettew household, we have enough breast cancer awareness to last us a lifetime, and our house is not filled with pink marketing, but the stories sewn from the many battles we have faced the last ten years.

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